Key Responsibilities:
- Content Creation and Management: Develop, curate, and publish engaging content for various digital platforms, including the company website, social media, and email marketing.
- Social Media Management: Plan, schedule, and monitor content across social media platforms (Facebook, Instagram, etc.) to drive engagement and reach.
- SEO & SEM Optimization: Work with SEO and SEM strategies to improve organic and paid search rankings, enhance visibility, and increase traffic to the website.
- Campaign Development: Create and execute digital marketing campaigns (including Google Ads, Facebook Ads, and email marketing) aimed at driving brand awareness, lead generation, and customer retention.
- Analytics and Reporting: Track and report on key performance indicators (KPIs) such as website traffic, lead generation, conversion rates, and campaign ROI; use analytics to optimize future campaigns.
- Market and Competitor Research: Conduct research to stay informed about industry trends, competitors’ digital marketing strategies, and emerging technologies in the medical aesthetic field.
- Collaboration: Work closely with the sales and product teams to align digital marketing efforts with broader business goals and marketing campaigns.
Key Requirements:
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 2 years of experience in digital marketing, ideally within the medical, healthcare, or beauty industry.
- Proficiency in Google Analytics, Google Ads, social media advertising platforms, and email marketing tools (e.g., Mailchimp, HubSpot).
- Strong copywriting skills and ability to create visually appealing digital content.
- Ability to interpret data and use insights to drive digital marketing strategies.
- Excellent verbal and written communication skills in English (additional languages are a plus).
- A proactive individual who can work independently and in a team, managing multiple projects in a fast-paced environment.
About the Company
Neoasia Group
Neoasia is committed to seeking and distributing products that are clinically proven to be safe, effective and of highest quality.
Since its inception in 1995, Neoasia has been dedicated to bringing the most technologically advanced aesthetic equipment and skincare products to the medical community and consumers.
Priding itself as the setter for high standards in aesthetic technology, Neoasia recognizes the need for aesthetics practitioners to maintain their art at its peak. Combining cutting-edge technologies with exceptional relationships and premier services, Neoasia continues to keep their clients at the forefront of aesthetic trends, keeping their fingers on the pulse of global aesthetic market and bringing only the finest technologies that ensure safety and optimal results, all through science.
Neoasia's corporate headquarter is situated in Singapore, with our distribution networks extended to Malaysia, Brunei, Indonesia, Vietnam, The Philippines and China. Our secured geographical coverage of clinics, hospitals and retail outlets in the region is your guarantee to greater distribution and marketing services.