(AMU) MARKETING EXECUTIVE / SENIOR EXECUTIVE (INTERNATIONAL MARKET)

Job Purpose:

To grow international student recruitment through agent engagement, digital lead handling, and application pipeline support.

Key Responsibilities:

· Manage international agent relationships and ensure timely program updates and training.

· Handle incoming international student inquiries via email, calls, and online consultations.

· Guide students through the application, visa, and enrollment process.

· Track international leads and conversions, and report on campaign effectiveness.

· Attend international education fairs and assist in virtual outreach activities.

· Provide insights on new market opportunities and assist with strategic expansion plans.

· Support the local team for local students' enrolment activities and enrollment proces.

· Support the line manager in strategy execution, data reporting, lead tracking, and other

assigned duties.

Preferred Qualifications:

· Bachelor’s degree in Marketing, International Business, or related discipline.

· Experience in international student recruitment or agent management preferred.

· Strong communication skills in English (other languages are an advantage, preferrable

Chinese).

· Familiar with online communication platforms and CRM systems.

· Culturally sensitive, proactive, and result-oriented.

· Possess own transport. Willing to travel locally and work flexible hours (e.g., school events,

weekends).