Corporate Communication Executive

JOB SUMMARY

Support the execution of EP Plus Group’s corporate communications and branding initiatives to strengthen the Group’s brand visibility, maintain a consistent corporate identity, and enhance its presence across businesses and markets.

Develop and coordinate corporate communication materials and creative content across digital platforms, including LinkedIn, Instagram, Facebook, and the Group’s website. Translate the Group’s business activities, developments, achievements, values, and initiatives into engaging and relevant communications that align with management direction and business objectives.

Support website content development and search engine optimisation (SEO), public relations, stakeholder communications, and the coordination of the Group’s BLOOM corporate social responsibility (CSR) initiatives. Work closely with business units, internal stakeholders, external partners, and the content production team to deliver communication initiatives effectively while identifying opportunities to improve content quality, audience engagement, and the Group’s overall corporate presence

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KEY ACCOUNTABILITIES

1) Corporate Branding & Communications

• • Support the execution of corporate branding and communication initiatives in line with management direction and the Group’s business objectives.
  • Ensure consistent application of the Group’s corporate identity, brand guidelines, tone of voice, and messaging across communication materials and digital platforms.
  • Prepare and coordinate corporate communication materials, including company profiles, presentations, corporate announcements, business updates, and other branding collateral.
  • Develop corporate stories and communication materials highlighting the Group’s business developments, milestones, achievements, partnerships, and initiatives.
  • Coordinate internal and external corporate communications to ensure information is accurate, timely, relevant, and consistent with the Group’s messaging.
  • Maintain and update corporate branding materials and communication channels to reflect the Group’s latest developments

2) Digital Communications & Creative Content

• • Develop creative content ideas and concepts for the Group’s digital platforms, including LinkedIn, Instagram, and Facebook.
  • Plan and maintain content calendars to ensure consistent publishing and alignment with the Group’s branding priorities and management direction.
  • Translate the Group’s business activities, products, expertise, achievements, corporate values, and initiatives into engaging digital content.
  • Prepare content briefs, key messages, captions, and creative references to guide the content production team on messaging, visual direction, and intended outcomes.
  • Coordinate content production, review deliverables, and manage revisions to ensure alignment with approved briefs, corporate messaging, and brand guidelines.
  • Stay updated on social media trends, audience behaviour, and creative approaches to identify opportunities to improve content relevance and engagement.
  • Monitor digital content performance, including reach, engagement, and follower growth, and recommend improvements based on available data.
  • Proactively propose fresh content ideas and creative approaches to strengthen the Group’s digital presence and corporate image

3) Website Content & Search Engine Optimisation (SEO)

• • Research, write, edit, and develop website articles, blog posts, and corporate stories highlighting the Group’s business expertise, developments, achievements, partnerships, and initiatives.
  • Apply fundamental SEO practices, including keyword research, search intent, content structure, headings, meta titles, meta descriptions, and internal linking, to improve website content discoverability.
  • Liaise with relevant business units and subject-matter experts to gather information and ensure website content is accurate, credible, relevant, and aligned with the Group’s messaging.
  • Review and update existing website content to maintain accuracy, readability, relevance, and alignment with SEO best practices.
  • Monitor available website analytics, including organic traffic, search visibility, and content engagement, and recommend improvements to strengthen online visibility.

4) Public Relations & Stakeholder Communications

• • Support the preparation and coordination of press releases, media statements, corporate announcements, leadership messages, and other external communication materials.
  • Assist in coordinating media relations, publicity opportunities, external communications, and stakeholder engagement activities when required.
  • Liaise with business units and relevant stakeholders to gather information, verify details, and develop accurate and relevant communication materials.
  • Support the coordination of corporate events, media engagements, partnerships, and other corporate communication activities.
  • Ensure communication materials are professional, accurate, appropriate for the intended audience, and consistent with the Group’s messaging.
  • Escalate sensitive communication matters and potential reputational concerns to management for guidance and approval.

5) BLOOM Programme & Corporate Social Responsibility (CSR)

• • Coordinate the planning and execution of EP Plus Group’s BLOOM initiatives in collaboration with internal stakeholders, non-profit organisations, educational institutions, and community partners.
  • Coordinate programme activities, timelines, logistics, stakeholder communications, documentation, and follow-up actions.
  • Liaise with relevant stakeholders to identify opportunities for educational activities, mentorship, community engagement, and other initiatives aligned with BLOOM’s objectives.
  • Develop and coordinate communication materials to showcase BLOOM activities, partnerships, programme achievements, and community impact across the Group’s digital platforms and website.
  • Document programme activities, participation, achievements, and outcomes for internal reporting, corporate communications, and impact storytelling.
  • Maintain records of programme activities, partnerships, participation, and relevant impact indicators to support programme tracking and reporting.
  • Proactively recommend ideas to improve programme visibility, stakeholder participation, community engagement, and communication effectiveness.
  • Ensure CSR-related communications accurately reflect the Group’s initiatives and community impact, subject to the necessary internal review and approval.

6) Cross-Functional Collaboration & Project Coordination

• • Work closely with business units and relevant stakeholders to identify business updates, corporate stories, achievements, and opportunities for communication and brand exposure.
  • Collaborate with HR when required on Group-wide initiatives, employer branding, corporate culture, and other relevant communication activities.
  • Coordinate with the content production team and relevant stakeholders on creative briefs, production schedules, feedback, revisions, and delivery timelines.
  • Manage assigned corporate communication and branding projects to ensure timely completion and alignment with agreed priorities.
  • Maintain effective communication with internal stakeholders and external partners to obtain information, feedback, and necessary approvals.
  • Track project progress, campaign outcomes, and related expenditure where required.
  • Provide practical input and recommendations to improve communication effectiveness, content planning, stakeholder engagement, and branding execution.
  • Undertake other related corporate communications responsibilities as assigned by management.

KEY CHALLENGES

• • Developing fresh, creative, and relevant content that strengthens the Group’s corporate brand, communicates its business value, and differentiates it from competitors.
  • Translating business activities, corporate developments, and key initiatives into clear and engaging communications for different audiences and platforms.
  • Balancing creative ideas with management direction, corporate objectives, brand guidelines, and professional communication standards.
  • Coordinating with business units, internal stakeholders, external partners, and the content production team to ensure information accuracy, content quality, and timely delivery.
  • Keeping up with evolving digital trends, audience expectations, and SEO best practices while maintaining a consistent corporate identity.
  • Managing multiple communication projects, content revisions, stakeholder feedback, and deadlines across the Group’s businesses and initiatives.
  • Identifying opportunities to improve brand visibility, digital engagement, website performance, and communication effectiveness through content monitoring and practical recommendations.
  • Coordinating BLOOM and CSR initiatives while ensuring programme activities, stakeholder engagement, and community impact are effectively documented and communicated.

KNOWLEDGE, SKILLS & EXPERIENCE

• • Good understanding of corporate communications, corporate branding, and digital communication platforms, particularly LinkedIn, Instagram, and Facebook.
  • Strong creative thinking and content development skills, with the ability to translate business information, corporate developments, and initiatives into engaging communication materials.
  • Good written and verbal communication skills, with the ability to prepare clear, professional, and audience-appropriate content.
  • Basic understanding of search engine optimisation (SEO), including keyword research, on-page optimisation, and website content best practices.
  • Familiarity with content planning, content calendars, creative briefing, and coordination with content production teams.
  • Basic understanding of social media and website analytics, with the ability to interpret performance data and recommend practical improvements.
  • Good project coordination, organisation, and time management skills, with the ability to manage multiple assignments, stakeholder feedback, and deadlines.
  • Good interpersonal and stakeholder management skills, with the ability to work collaboratively across business units and with external partners.
  • Proactive, resourceful, and adaptable, with the ability to work independently on assigned tasks, follow management direction, and contribute relevant ideas and recommendations.
  • Ability to coordinate programmes, events, or community initiatives, with an interest in corporate social responsibility (CSR) and stakeholder engagement.

EDUCATION

• • Bachelor’s degree in mass communication, corporate communication, public relations, marketing, journalism, or a related field.

WORKING EXPERIENCE

• • Approximately 3–5 years of relevant experience in corporate communications, corporate branding, digital communications, public relations, content development, or a related field.
  • Experience in developing social media content, preparing communication materials, and coordinating digital branding initiatives.
  • Good writing and editing experience, with the ability to prepare corporate stories, website articles, captions, and other communication materials.
  • Familiarity with social media platforms, content planning, and coordination with internal stakeholders or content production teams.
  • Basic knowledge of search engine optimisation (SEO) and website content management will be an advantage.
  • Exposure to public relations, media relations, or corporate social responsibility (CSR) initiatives will be an advantage.
  • Experience in healthcare, pharmaceutical, medical devices, consumer healthcare, or other related industries will be an added advantage.
  • A portfolio showcasing relevant writing, corporate content, or digital communication work is preferred