Product Manager (Pharma)

JOB SUMMARY

Analyze, develop and implement marketing strategies & activities to maximize the return of investment.

KEY ACCOUNTABILITIES

1. Prepare in-depth market and consumer insights studies to ensure they are translated into strategic brand plan that will increase the market share of the company.
2. Implement identified marketing strategies to ensure they are translated into workable plan and aligned with set marketing brand and strategy.
3. Manage and control the overall brand expenses to ensure optimizing resources and achieving set business objectives.
4. Track, monitor and document implemented marketing activities (developed against specific set of quantified targets) and outcomes to ensure they are aligned with the business objectives.
5. Carry out marketing post-mortem exercises and propose appropriate mitigation plan in a manner that will achieve desired business objectives.
6. Develop marketing communication and advertising plan for assigned brands to ensure they are aligned to the brand plan to support business objectives.
7. Guide and monitor the junior marketer(s) to deliver assigned tasks efficiently and in a timely manner.

KNOWLEDGE, SKILLS & EXPERIENCE

Knowledge:

• Possess a Bachelor’s Degree in Pharmacy, Science, Biochemistry, Microbiology, Biology or Dietitian.

Skills:

• Strong conceptualization, project management and marketing skills.
• Good business acumen.
• Strong analytical skills and ability to think creatively and critically, as well as look beyond the obvious when developing solutions.
• Ability to deliver timely results in the management of multiple complex tasks and/or projects.
• Ability to prioritize multiple competing tasks according to the business dynamics.
• Dedicated to meeting expectations of internal and external customers, customer-centric.
• Possess good communication skills in both written and verbal (presentation skills).
• Ability to work independently and function within a team.

Experience:

• Minimum 3 years of related working experience, with at least 2 years in product management and marketing-related experience in the Pharmaceutical industry,or Nutraceuticals.
• Experience in preparing and executing marketing plans.
• Experience in pharmaceutical sales would be an added advantage.
• People coaching or management experience would be an added advantage.