About Us
Reimagine access. Reimagine ownership. Build the future with Cinch.
Cinch is Southeast Asia’s leading circular tech subscription company, redefining how people and businesses access technology. Instead of adding to the growing e-waste crisis, we enable affordable, sustainable access to devices through subscriptions that maximize reuse and extend their lifecycle. We operate across B2C, B2B, and B2B2C channels, including major partnerships with global leaders like Samsung. Our model sits at the intersection of powerful mega trends — sustainability, embedded finance, and the shift from ownership to access — creating a massive opportunity to reshape the future of tech consumption. At Cinch, we are builders with high standards, a bias for action, and a shared mission to create a generational company that outlasts us. Freshly funded by leading institutional investors and growing rapidly, we’re creating an environment where ambitious people can do the best work of their careers — and where the work has real, lasting impact.
The Role
We’re looking for a Multimedia Designer (Motion-Led) with a strong grasp of digital ad formats, AI-assisted creative workflows, and campaign design. In this role, you’ll lead the creation of high-performing creative across both motion and static — from scroll-stopping video ads to banners, landing pages, and lifestyle imagery — powering both B2C and B2B campaigns.
What You’ll Do
- Create high-conversion video ads for paid media, building replicable After Effects templates (9:16, 1:1, 16:9) for multi-platform publishing
- Design branded static and dynamic visuals across various customer touchpoints (Paid Channels, Website, Social, CRM etc)
- Produce lifestyle imagery and video footages using AI tools (e.g., Google Labs, Freepik, Runway, Kling)
- Work with scripts, storyboards, and raw footage to craft short and long-form content, including editing, pacing, transitions, color grading, sound design, and subtitles
- Collaborate with cross-functional teams to deliver campaign-ready assets for both digital and print (e.g., flyers, event collaterals, company swag)
- Continuously refine storytelling and visual systems to improve engagement, speed, and scalability
- Support ad hoc design needs such as resizing, versioning, and asset localisation across formats and languages
What You Bring
- Proven experience in video editing, motion graphics and static design, with a strong portfolio showcasing paid media ads, brand visuals, and cross-format campaigns
- Deep proficiency in Adobe Creative Cloud (After Effects, Premiere Pro, Photoshop, Illustrator), Figma, CapCut, and Canva
- Hands-on experience with AI creative tools (e.g., Runway, Kling, Google Labs) for video and image generation
- Strong understanding of platform specs, performance creative best practices, and multi-platform asset delivery
- A detail-oriented and organized workflow, with solid file management and version control habits
- Ability to contribute ideas and take ownership of creative briefs from start to finish
- A balance of creativity and precision: with a sharp eye for layout, motion, typography, and brand consistency
About the Company
Cinch Group
Cinch is an innovative fintech and e-commerce business based in Singapore. Our mission is to build Asia’s largest Device-as-a-Service platform using circularity to align economic goals with environmental impact. We are committed to empowering people with access to tech without waste through our subscription-based model, disrupting a USD 700 billion industry across Asia Pacific.
Backed by a seed round from globally renowned investors, we're assembling a diverse and dynamic team passionate about social impact, changing consumer behaviours, and thriving in the fast-paced environment of a start-up.
To see more please visit our website www.cinch.sg