Multimedia Designer

MARKETING & GROWTH


We are looking for a Multimedia Designer to create compelling visual content across multiple platforms, ensuring brand consistency and performance-driven creative execution. This role involves developing and maintaining video and static templates, optimizing assets for various ad formats, and leveraging AI tools to enhance creative output.

Key Responsibilities:

  • Create, maintain, and animate master video and static assets for campaigns, ensuring consistency across A/B testing variations, and adapting them to platform-specific formats & templates.
  • Adapt and optimize video and static templates for different ad copies, formats, and platforms, including Google PMAX and persona-based static variations.
  • Maintain and organize footage, image libraries, and design assets, leveraging AI tools to enhance and animate product visuals.
  • Collaborate with the Design Team for multi-platform designs (Social, Email, Whatsapp, website, etc), ensuring brand consistency and conversion-focused layouts.
  • Develop print and digital assets as required for campaigns.
  • Support branding asset development across B2C and B2B campaigns.
  • Assist in ad hoc branding and marketing initiatives.

Requirements:

  • 5+ years of experience in graphic design, motion graphics, video production or a related field.
  • Proficiency in Adobe Creative Suite (After Effects, Premiere Pro, Photoshop, Illustrator, Lightroom etc), Figma, & Canva.
  • Strong understanding of video editing, motion design, and animation principles.
  • Experience with AI design tools for image and video optimization.
  • Familiarity with UX/UI design principles and experience working on landing page assets.
  • Background in working with branding for both B2C and B2B markets.

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About the Company

Cinch Group

Cinch is an innovative fintech and e-commerce business based in Singapore. Our mission is to build Asia’s largest Device-as-a-Service platform using circularity to align economic goals with environmental impact. We are committed to empowering people with access to tech without waste through our subscription-based model, disrupting a USD 700 billion industry across Asia Pacific.

Backed by a seed round from globally renowned investors, we're assembling a diverse and dynamic team passionate about social impact, changing consumer behaviours, and thriving in the fast-paced environment of a start-up. 

To see more please visit our website www.cinch.sg